About us

Our Philosophy

Simply Superior Purchasing

The H.E.A.D. Hotel Equipment and Design GmbH takes up the challenge to look beyond its own backyard and learn from other industries. H.E.A.D. for example established and uses best practice methods in processes and systems which are adjusted to meet the specific requirements of the hotel industry. In our team you will find specialists in hotel and catering, IT and various industries, which ensures a wide range of expertise of the buyers and project managers. We stand for modern procurement processes and systems through which the spend of a hotel chain can be mapped to its suppliers to 100%. We are firmly convicted that by sharing a standardized platform each one can achieve better results in purchasing. True to the motto "make the pie bigger" our customers benefit from cross-company pooling effects and procurement projects. To make the best of every day is our goal, which is characterized by innovation and constant development.



  • Pilot project of the invoice verification workflow in five German hotels


  • H.E.A.D.@web is accessiable by 3rd parties
  • Implementation of H.E.A.D.@web in Austrian and Dutch Steigenberger and InterCityHotels
  • Implementation of the fully automated invoice verification workflow
  • Award of TradeCore Xcellence from  Onventis GmbH, Stuttgart


  • Implementation of H.E.A.D.@web in Belgian and Suisse Steigenberger Hotels
  • Enhancement of H.E.A.D.@web with authorisation functionality and goods receipt inspection


  • Implementation of H.E.A.D.@web in German Steigenberger and InterCityHotels


  • Change of strategy „Project Picasso - Simple Superior Procurement"


  • Take over of Steigenberger „Central Department Purchasing“


  • controlling and profit and loss transfer agreement with  Steigenberger Hotel Group


  • Change of name into H.E.A.D. Hotel Equipment and Design GmbH


  • Founding of  Westdeutsche Hotelbedarf GmbH

Purchasing volume

2012, 31 Mio. €

2013, 43 Mio. €

2014, 49 Mio. €


Products: 16.000 activ, > 1 Mio. inactiv
Number of hotels:  121 hotels
Users of eProcurement system: 700.000
Countries: Austria, Belgium, Germany, Netherlands, Spain, Switzerland, Turkey